A Little Bit More About Us…

little bit more about us

A Little Bit More About Us…

At this time of year, it’s so nice to take a bit of time to reflect and look back at all the craziness, challenges and achievements of the last twelve months. We thought we’d take a bit of time to let you in on a little bit more about us, our story, and our reasons behind the Avidiva Collection, The Avidiva Family and The Mum Collective. So here goes, a little bit more from behind the scenes…

What’s the Avidiva story?

Avidiva was started back in 2010 as the home of eco-friendly baby products, supporting handmade and homemade businesses to bring the best in organic and natural goodies. Over the years, the Avidiva collection has evolved, our following has grown in leaps and bounds as our family has expanded and blossomed.

Here at Avidiva we are always researching and sourcing new products, keeping up with latest developments, evidence and technologies. We ensure we are on trend and on style, but most importantly search for the peak of top quality, to bring you the best of the bunch. Our research takes us near and far, supporting local business and mumpreneurs as well as sourcing products from around the world, and stocking ever-popular, much loved and trusted brands.

Bringing a new life into the world is a true blessing, and we do all we can to protect these innocent little ones, look after their vulnerability and nurture them as best we can. More and more we are looking for natural and eco alternatives for ourselves, our home and most importantly, our precious little ones.

Where are we?

We are super proud to say that Avidiva has always been based in Western Australia (good old WA)! We started in Perth before spending a few years based in Port Hedland, bringing the handpicked Avidiva Collection to the playgroups, markets and mums of the wild north west. We’ve now put our roots back down in Perth and we are soaking up the Summer sunshine, urban vibes and enjoying all this fab city has to offer.

Who is we?

Alfie Merry Christmas

‘We’ is really just little old me and my trusty helpers! I’m Caroline, mum to little Alfie, wife to Ben (plus daughter, sister, friend, cappuccino drinker and breakfast lover!) My hubby and I are from England, we love travelling, good food and exploring! We’ve lived in Australia for 7 years now, moving initially to Brisbane, spending some time in the wild North West, and now enjoying Perth.

Since becoming a mummy, my eyes have been opened to a whole new world… the not so fun journey to get there in the first place, the epic journey through pregnancy, bringing a mini man into the world, and the journey of motherhood (as it unveils!).  I want to let you in on our adventures, our unexpected bits, our eventful bits, and our averagely mundane bits too! We’re simply sharing our experiences in the hope of making your journey that little bit easier…


The Mum Collective


As well as bringing you The Avidiva Collection, we’re also bringing you The Mum Collective. We’re all about supporting mums, sharing knowledge, and helping each other on these journeys we find ourselves on! In all our research, we come across some fantastic other businesses and services that can help and inspire new mums, mums to be, or any mums looking for the best for themselves and their little ones. We’re sharing these with you too, through The Mum Collective, we’ll be bringing you stories from other Mums, services that are at the top of their game, and sharing knowledge from our expert contributors.  We hope you enjoy this as it unveils, and that you can share it with your friends as we create a network in the Mum Collective.


So that’s a little bit more about us, we’ll be letting you in on a lot more over the months, sharing our story, our research, our collection and our collective with you! Phew… a busy but exciting 2017 ahead! ! We love to get to know you too, by seeing pics of your babes, hearing your stories, and having you as part of our family. Be sure to swing by Insta and tag us in your pics @avidivababy, join us on Facebook, and sign up to be part of The Avidiva Family…


Join The Avidiva Family


We hope you had an amazing 2016, and can take some time to look back on your memories and moments that made it! Here’s to an inspiring, healthy and happy 2017, it’s wonderful to have you here…

Caroline x



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